Hear it From the Ice Cream Brands Themselves

Hear it From the Ice Cream Brands Themselves

Here’s what our elite customers are saying about the coolest innovation of the year!

Ice cream is simple—but delivering it right isn’t.

To understand the real challenges behind it, we spoke to the people who deal with it every day—ice cream brands themselves, many of whom are now using CoolMaster insulated bags from Bags Guru to manage delivery better.

Here’s what they had to say, based on their actual experience after using the bags.

 Kulfreeze, Siliguri (West Bengal)

Q. Brief bio about your brand.

A.  Kulfreeze is a premium kulfi brand built on the promise of purity. We create handcrafted enjoyable experience using 100% natural ingredients—fresh milk, real fruits, and sugar—without any preservatives, additives, or artificial essence. Over the years, Kulfreeze has grown into a trusted name known for authentic taste, innovation, and a strong emotional connect with customers.

Q. Before using Cool Master insulated bags, what was your biggest challenge in delivering ice cream?

A. Maintaining consistent temperature during home deliveries was our biggest challenge, especially in peak summers. Even short delivery durations use to affect product texture and in turn impact customer experience.

Q. What changed after you started using Cool Master insulated bags?

A. The biggest difference was consistency. The bags helped us maintain temperature effectively, ensuring the product reached customers in perfect condition, just as it leaves our store.

Q. Did this impact your business in any way—sales, customer satisfaction, or delivery confidence?

A. Absolutely. It significantly improved delivery confidence and customer satisfaction. We’ve seen better repeat orders and stronger trust, especially for takeaways and gifting.

Q. How is your product a differentiator from the market?

A. Our differentiation lies in simplicity and honesty—clean ingredients, real flavours, and small-batch craftsmanship. At Kulfreeze, we don’t just sell ice cream, we deliver a pure and nostalgic experience that customers can truly trust.

Taj Ice Cream, Mumbai

Q. Brief bio about your brand.

A. Taj Ice Cream, we are one of the oldest Ice Cream brands in Mumbai, manufacturer of hand churned Ice Cream since 1887.

Q. Before using Cool Master insulated bags, what was your biggest challenge in delivering ice cream?

A. Before using CoolMaster bags was that we need to double pack it with plastic or paper bags so to make sure the Ice Cream doesn't melt fast.

Q. What changed after you started using Cool Master insulated bags?

A. Changes after CoolMaster bag is that it's helping us to increase the delivery time.

Q. Did this impact your business in any way—sales, customer satisfaction, or delivery confidence?

A. Yes these bags have made a big difference, people really like the bags and it's style, looks rich and customer really like these kind of packaging.

Eatally, Pune & Mumbai

Q. Brief bio about your brand.

A. Eatally was started to serve premium ice cream segment where people are looking for genuine good quality ice creams made from really high quality ingredients. We now serve in Pune and Mumbai via our 23 cloud storages

Q. Before using Cool Master insulated bags, what was your biggest challenge in delivering ice cream?

A. CoolMaster bags helped us in packing ice creams faster and it helped in delivering them in insulated conditions. This helps in summers.

Q. What changed after you started using Cool Master insulated bags?

A. We could pack the ice creams faster and don't have to worry about the ice creams melting on the way to the customer

Q. Did this impact your business in any way—sales, customer satisfaction, or delivery confidence?

A. CoolMaster bags are a great way to market our brand as they are printed. Customers like them! and delivery boys/girls love them.

Q. How is your product a differentiator from the market?

A. We differentiate ourselves with unique flavours like lemon custard, pineapple upside down and English berries and usage of world class Ingredients.

Conclusion

Across the customer segment, one thing is clear: maintaining temperature during delivery is a real challenge.
Solutions like CoolMaster insulated bags from Bags Guru are helping brands handle that better—keeping temperature stable and the product intact till it reaches the customer.

Because in the end, it’s not just about keeping ice cream cold.
It’s about delivering it right.